information overload >> data-driven decisions

ceo & founder

Eric Best

ceo & founder

defy leader


Data insights give smart retailers the edge over ecommerce monoliths.

why SoundCommerce?

SoundCommerce’s fantastic, trusted team played a large role in defy's investment. Neil has been friends with executives at the company for more than 20 years and SoundCommerce CEO Eric Best has previous exits to both Amazon and Liberty Interactive. There is no better leader for this business.
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