questionably opaque >> radically transparent

ceo & co-founder

Kimberly Shenk

ceo & co-founder

defy leader


Source & verify ingredients for consumer goods.

why Novi?

We believe in backing the best people we know, so we feel lucky to have backed Kimberly Shenk from Novi's inception. Kimberly worked closely with Brian at Eventbrite, and he was her first investor call. Today Novi's the leading B2B marketplace for raw ingredients, bringing transparency to consumer products.
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